You have accomplished Week 2 of our 30-day-business challenge. Within this week, we have performed activities related to establishing your business structure, finding licenses and permits. You have created marketing materials and built a website. You set up an Email List and dispatch your first freebie.

To sum up what you have learned so far.

Day 8 was about deciding what business structure to choose

  • You have learned about three business structures: sole proprietorship, partnership, and limited liability company.
  • You can point out the main differences between the particular business structures.
  • You decided what business structure you choose for your company.

During Day 9 you were obtaining needed permits and licenses

  • You have learned what the difference between a license and a permit is.
  • You can name licenses and permits your company would need to apply for.

We took care of your business home office during Day 10

  • You have learned about three principles when setting up your home business. These are: create an office zone, develop processes and set up accounting workflows.
  • You have received a brief comparison of four leading accounting software tools that will make your financial life more comfortable.

During Day 11 you were creating your marketing materials

  • You have learned why your Logo is important.
  • Next, you understand that your business needs to be promoted on every possible occasion. You can do it by having a logo and marketing materials ready to share. The business card can be the cheapest, yet an effective way of promoting your business.
  • You have learned about online tools that can help you not only design your Logo but also will support you in creating mock-ups of your marketing materials.
  • You understand that harmony between your Logo, colors, fonts, and slogan cannot be accidental if you want to achieve coherent communication.

Day 12 and Day 13 has been dedicated to building your website

  • You have learned why to avoid “one-click” solutions in terms of creating your website.
  • You know the difference and relation between a domain registrar, DNS hosting, and Web Hosting.
  • You know what the most critical aspects are when choosing Web Hosting.
  • You have learned that to display your page, you need to connect your domain with your hosting account.
  • You know the basics when creating your website.
  • You understand how important good plugins can be and you know them.
  • You can install analytics and make your site visible to search engines.
  • You understand how important it is to have the “Privacy Policy” and “Terms of Use” page available.
  • You are familiar with at least four all-in-one platforms ready for e-commerce business that can act as a sole standing gig or can support your site created with “wordpress.org” software.

You have created an Email List with Freebie on day 14

  • You have learned what Freebie is and how to create it.
  • You understand the importance of having an Email List.
  • You know what tools to use to set up an email workflow and have an Email List widget working on your website.

Congratulations! You are ready to start Week 3. Week 3 will be all about creating Your Marketing Plan – developing your marketing plan, reaching out to your network, developing consistent Social Media profiles, sending press releases to media, and reaching out to bloggers and podcasters.

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